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Photorealistic boardroom scene with DreamWorks character figures, financial reports, and screens displaying box office data.

Photorealistic boardroom scene with DreamWorks character figures, financial reports, and screens displaying box office data.

Up until its acquisition by Comcast/NBCUniversal, DreamWorks had to develop every successful property into one of these since it was an independent company specializing in high-budget animated films and hounded by unsatisfied stockholders. For instance the Shrek series has made over $2 billion from the four movies alone (and that's not counting merchandising), while Kung Fu Panda, Madagascar, and How to Train Your Dragon are becoming the company's new bedrock ones. When an animated film under-performs then it's cause for major concern and it makes front page headlines, whereas if the same thing happens to Disney Animation, Pixar, or Blue Sky (who are all owned by larger companies... the exact same one, in fact) then it's not treated as nearly that big of a deal (justified, given Disney makes much more revenue and income than DreamWorks). Since said acquisition, Trolls, The Boss Baby and Gabby's Dollhouse have become incredibly successful for them. Ver mais