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A minimalist line art illustration shows an ATM connected by a cable to a tree with exposed roots, glowing orange.

ТЕХНИЧЕСКОЕ ЗАДАНИЕ (ТЗ) ДЛЯ ИЛЛЮСТРАТОРА Книга: «Банкомат без карты» (Терапия жизненных сценариев) 1. О проекте Книга представляет собой профессиональное пособие по психологии, написанное в формате «пути героя». Это история трансформации человека из «функции» (банкомата), который покупает любовь и безопасность, в «режиссера» своей жизни. Целевая аудитория: Взрослые люди, которые чувствуют, что живут не свою жизнь, устали быть «удобными» и ищут способ выйти из деструктивных сценариев. 2. Стилистика и визуальный язык Стиль: Минималистичный лайн-арт (тонкие, уверенные линии) или карандашный скетч. Настроение: Интеллектуальное, спокойное, глубокое. Избегать «стоковых» фотографий, «пластиковых» лиц и излишней декоративности. Цветовая палитра: Монохром (черный/графитовый на белом фоне) с добавлением одного акцентного цвета (например, приглушенный терракотовый или глубокий оранжевый). Этот цвет должен символизировать «жизнь», «осознанность» и «режиссерское видение». Композиция: Много «воздуха», акцент на метафоре, а не на деталях. 3. Объем и задачи Необходимо подготовить визуальный ряд для книги: А. Обложка: Центральный объект: Стилизованный банкомат, стоящий в пустом пространстве. От него тянется кабель, который обрывается или превращается в корень дерева. Акцент: Одна яркая деталь (кнопка или экран) в акцентном цвете. Б. Внутренние иллюстрации (разделители глав — 12 шт.): Главы 1–6 (Этап «Банкомат»): Изображения механизмов, шестеренок, лабиринтов, замкнутых кругов, чеков, Mehr sehen

#conceptual art #minimalist art #psychology

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