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An advertisement for "Zum Goldenen Schuh" featuring two bright yellow Adidas Spezial sneakers on a dark background, with text showing a 17% discount on the price from 100,000 to 83,000 Franken.

Das Werbeplakat ist im Hochformat gestaltet. Ganz oben steht in großen, eleganten, goldenen Buchstaben der Name des Schuhladens: „Zum Goldenen Schuh“. Die Schrift wirkt luxuriös und erinnert an ein edles Juweliergeschäft. Darunter, zentral im Mittelpunkt des Plakats, sieht man ein Paar knallgelbe Adidas Spezial-Sneaker. Die Schuhe sind stark ausgeleuchtet und heben sich deutlich vom dunklen, fast schwarzen Hintergrund ab. Durch den Kontrast wirkt das Gelb besonders intensiv und auffällig. Die Schuhe stehen leicht schräg zueinander, sodass sie wie in einer echten Werbeanzeige präsentiert werden. Rechts neben den Schuhen befindet sich ein großer, auffälliger Preishinweis. Dort steht zunächst: 100.000 Franken Dieser Preis ist deutlich durchgestrichen. Daneben oder darüber befindet sich ein rotes Rabattzeichen mit der Aufschrift –17 %. Direkt darunter steht in noch größerer Schrift der neue Preis: 83.000 Franken Der neue Preis ist fett gedruckt und wirkt wie ein besonderes Sonderangebot. Im unteren Bereich des Plakats könnte zusätzlich ein Werbeslogan stehen, zum Beispiel: „Jetzt zugreifen, bevor es zu spät ist.“ Mehr sehen

#fashion #advertisement #sneakers

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